December Blogging Review

I don’t know about you but I don’t feel like I achieved much blog wise in December! In fact I  had a couple of weeks off over the festive period and as a result this is the first post I have written since coming back after New Year. I hate the way that your klout score plummets if you ignore social media for a couple of weeks….although my obsession with Instagram didn’t stop completely. I’m blaming Hubby as is not a fan so I had promised to keep my online time to a minimum while Monkey was off school and he was off work. The result I am now struggling to get back into it.  I am hoping my December Blogging Review will kick start me back into writing.. as for accountability well thats not going to read well this month!

  • My quarterly overall objective – I now have one month (sob) until I go back to work full time and the blog will become an evening activity again. My aim over the last three months of my maternity leave is to get all my social media and blogging ‘processes’ in place so it effectively runs itself during the week. – Urgh!
    • Instagram I am done scheduling posts a week in advance on Grum. I am intending on doing this on a Sunday evening
    • Twitter I know what I am doing and will discuss more below although I am only about a third of the way through actually doing it…
    • Facebook – so I am looking to sign up to a course that my lovely blogging buddy Laura at Life with Baby Kicks told me all about so hopefully that will be sorted too
    • Pinterest – Ive signed up to Tailwind – taken one look at it and decided to leave it till last! If you are reading this and have any helpful explanations on how it works please let me know. Failing that I am sure I will be writing one in the future!

Heres what I have got up to:

  • Blogmin– I am halfway through building my checklists for when I go back to work. Although I need to add in a monthly one and alter some of the processes.
  • Brand Collaborations & Events – December was a lot quieter on this front as I intended to be. I wrote in Novembers update that I need to give consideration to the fact I am going back to work. However I have been lucky enough to work with Disney, The Portable North Pole, Leapfrog, Aveeno Baby, Lapland Mailroom and Hasbro. I also had the opportunity to review a Baby Jogger Stroller. Ever since I started blogging I would see pushchair reviews and be in complete awe of the bloggers who had been selected. So this really was an opportunity that I had to pinch myself about not quiet believing I had been selected. I am still amazed by how many lovely people I have the fortune of working with for the blog.  Event wise early December we went up for a Historic Tour of the City of London to hunt for Dragons and play with the new Torch Blazin Dragon from Hasbro
  • Social Media – is still for me is all about automation.
    • My instagram following has now grown to over 5,600. The  instagram hashtag #RememberingTheseDays which I run with Laura has now reached over 14,200. Its really grown quickly over the Christmas period and I am hopeful with continued promotion this will continue. The weekly roundups can be so of my most liked posts. I am continuing to grow it by joining instagram instants participating in two a night at UK Instagram Support and Instagram Bloggers UK. After each session I always pick up a couple of new followers. I have also joined 6 PODs now, if you want to join more then its worth looking in FB groups as there are normally threads asking for people who are interested in joining.
    • Twitter – I had tweets scheduled right up to the last week before Christmas and I saw a drop I traffic when they stopped. Although they don’t generate a huge amount at the moment I hope by setting up more it will help to drive more people to the blog. I am kinda kicking myself for not doing this before now! I have set up tweets of evergreen content to go every half an hour from 6am to midnight.  I am about one third of the way through scheduling the old posts and pulling out seasonal posts which I will run at the same time but in-between the evergreen content. Although its very time consuming initially I do think it will pay off.
    • Facebook -I am hoping the course will be the answer here and I need to reread other bloggers posts that I have been sent and take notes!
  • Courses & Reads – none!! I had all good intentions but I have been rubbish this month, I have four books to read, 2 email courses and half dozen e-courses on my to list. Hopefully  I will be able to impart some knowledge by this time next month!… (this hasn’t changed since October so I am not holding out much hope!)……

November & December Action Points – Review

  • I got my Christmas posts out – yey
  • Plan, plan, plan  – I have a plan in my head which I started to write down and need to finish and then generate my to do list off of. So that on the off chance I get a few minutes I can always be productive! – *Still need to do!*
  • Shaw Academy digital marketing course(s) – I am half way through and need to finish before the deadline – *Still need to do!*
  • Set up a proper newsletter ..*Still need to do!*
  • Finish off my Twitter spreadsheets for promotion – part way through but now I have a pattern its just a case of sitting down and doing them. Hopefully when Monkey is back at school I will get a couple of hours just to sit down and finish them.
  • Read, read, read – I have posts pined, books to read and strategies to formalise – there is always reading!

So bearing in mind I have a lot held over from last month (still) I am adding very little to my January plans. I have decided that I have taken on a but too much and need to spend more time on the blog rather than writing as pushing the content out isn’t right when the foundations are not there. So my posting will be reducing at least in the short term.

January Action Points 

  • Write down my blogging goals in a format I can review at then end of the year….at the moment they are still in my head.
  • Research Facebook groups which you can share your posts into and complete the FB course.
  • Set up my newsletter
  • Finish off Twitter Lists and Checklists
  • Complete the Shaw Academy Digital Marketing Courses and start the Social Media one
  • Build a spreadsheet to enable me to track SEO – ing old posts I am planning on trying to do 5 a week starting with my most popular

Happy Blogging xx

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39 Comments

  1. Life Loving

    Don’t beat yourself up. It’s important to spend time with your little ones. You can’t do everything. I do feel a bit like that too. I haven’t got half the stuff done I would like to do. But January is a good month for getting motivated.

    Sally @ Life Loving

  2. justsayingmum

    Oh I love you logging review posts as they are always full of excellent advice and tips! I’m interested in the IG ones you mention here so will look into them. Happy New Year! #BloggerClubUK

  3. Fiona Cambouropoulos

    I admire your dedication, these all sound like scary goals to me. Best of luck returning to work. Happy New Year #BloggerClubUK

  4. Sara

    Happy New Year! This is brilliant! You have achieved so much, and it’s great that you have it all written down for the year ahead! I’ve picked up the tip about scheduling Instagram posts on Grum, thank you! Like you, I took a break from blogging while The Husband was off work, and the children were off school, except for Instagram, which got my attention several times a day on my phone. The Husband now says I have a phone addiction… Hmm.. Good luck with all your goals and with going back to work soon! #UKBloggerClub

  5. Wendy

    Wow you do soo much you more blogging stuff than me, I suck at social media so I really need to look into scheduling and getting more organised. Good luck for your to do list this month..hope you find time to get it all done xx #bloggerclubuk

  6. Ellen

    Oh I am in absolute awe of you and all the other bloggers who do everything so professionally and spend so much time on their blogs. It obviously pays off but I just can’t seem to do it myself, haha. I really admire your dedication and it sounds like you’ve got it all sorted out for where you want to head. #BloggerClubUK

  7. One Clueless Mumma

    Reading this made me a little overwhelmed but at the same time inspired. I only started my blog at the end of November and at the moment I’m just writing as a way of documenting my pregnancy but I’m going to look in to all the fabulously organised things you’re doing. You’re one organised lady and the blog is awesome so don’t be too hard yourself for taking some well deserved time off to spend with your family! #bloggerclubuk

  8. Rach

    I love reading posts like this, I find them fascinating and yours is no exception. You’re very organised and know exactly what you want to achieve, that’s inspirational! #bloggerclubuk

  9. Selena, The Rambler

    We went on vacation home to Hawaii and about 90% of what I was doing for the blog stopped. But I get you, gotta keep this locomotion train going, right! I keep reading about Tailwind and should probably look this up too. #BloggerClubUk

    Happy New Year!

  10. Jaki

    I’m exhausted just reading that list. I think I said the same last month! I don’t know how you do it. I had a break over Christmas and struggled to get back into it. I think it’s helping that the linkys I take part in are staggered in returning – it’s breaking me in gently. Having said that I have most posts for January pencilled in, but I’m trying a different approach this year and have set ‘writing nights’ scheduled in. I’ll see how it goes. Good luck with going back to work. #bloggerclubuk

  11. five little doves

    Wow well done you! I had a similar December, I literally worked harder than ever before, and it definitely paid off in terms of stats. In terms of a social life, or even sleep, that definitely suffered and as lovely as it was to be SO productive, I’m having a quiet January to make up for it! #BloggerClubUK

  12. emma me and b make tea

    love your goals Clare and im going to check out the IG groups you mention too. I just posted me Pinterest tips including some info on tailwind. I might do a specific tailwin write up too soon. will let you know 🙂 #bloggerclubuk

  13. Mrs Mummy Harris

    I think for everyone, last month was a bit of a shitter. Not many people did what they usually do in a month progress wise and with it being Christmas, thats what 99% of all posts were about. In the past two days I have noticed how much interaction has picked up which is brilliant as i was getting a bit lonely not breaking over Christmas haha!
    #bloggerclubUK

  14. Jo from Organised Jo

    Wow, you are managing a lot. I would be interested to hear how the Shaw Academy course is going, I’ve been thinking about starting one. I have also been trailing Tailwind and have found it useful. I joined a Tailwind Tribe today, need to get my head around that now!! #BloggerClubUK

  15. Helena

    It’s understandable that December was a little quieter with the holidays. Great to read that one of your blogging dreams came true during the month. #bloggerclubuk

  16. Annette, Four Acorns

    I am still finding my feet in the blogging world, and looking at your action points makes me wonder where I’ll find the time and energy to complete even half as much as you do. I’d love to grow my blog, etc. but I still want to enjoy life offline… Still, lots of valuable tips in your review, thanks!
    #BloggerClubUK

  17. Tooting Mama

    Wow what fabulous goals you are so super organised I am in complete awe, it’s so great to see what goes on behind the scenes, thank you! #BloggerClubUK

  18. Becky

    You certainly know what you want to achieve! I wish I was even half as organised as you!
    Some excellent tips though on how I too can prepare myself for the return to full time work! #BloggerClubUK

  19. Mummy and the Mexicans

    Wow, I feel overwhelmed reading this, and so disorganised! Well done for achieving so much – and that was a quiet month?! I need to investigate Tailwind, I have no idea what it is, but I need to work on growing my Pinterest and think that may help. My to-do list is growing ever longer! Here’s to a productive January! #BloggerClubUK

  20. Baby Isabella

    Woweee! That’s a lot of stuff. Glad you had a small break. Don’t beat yourself up on the drop in stats too much. Everyone has dips this time of year. Good luck with your return to work x The Instagram community you’ve grown is fantastic! We must join in xx #BloggerClubUK

  21. absolutely prabulous

    Oh my good grief I’m exhausted after reading this. I’ve already mentioned plenty how I’m in awe of how much you do but now I simply have to wonder if you ever sleep?! What are Twitter lists? Well done on that absolutely incredible range of brands! #bloggerclubuk

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